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Topic / Advocacy

• Extending the model of media advocacy for strategic and ethical communication (2023) Minhee Choi, Kelli S. Boling
• Communicating CEO activism for employee prosocial behaviors (2023) Young Kim, Katharine E. Miller
• Prosocial communication in social media for public resilience during a collective tragedy (2023) Jo-Yun Queenie Li, Yeunjae Lee
• Designing effective corporate social advocacy campaigns using valence, arousal, and issue salience (2022) Frank Dardis, Nicholas Eng
• Social media activism through the lens of #BlackLivesMatter (2021) Jasmine Roberts
• Communicating for justice and equality: Women’s sport and corporate social advocacy (2021) Dunja Antunovic, Nicole M. LaVoi, Nancy Lough, Ann Pegoraro, Katie Lebel
• Troubling dialogue and digital media: A subaltern critique (2021) Katie Place, Erica Ciszek
• Shareholder activism as force for good (2021) Alexander Laskin
• Parallels among public interest communication, cause communication and activism (2021) Brigitta Brunner
• Brands, digital media and policy advocacy (2021) Alison Novak
• Investigating the effect of CSA on organization-public relationships (2021) Joon Kyoung Kim, Won-Ki Moon
• Building an audience-centric framework of situational corporate social advocacy strategy (2021) Jiun-Yi Tsai, Shupei Yuan
• Assessing factors that affect activists’ perceptions of corporate social advocacy authenticity (2021) Nicole O’Donnell, Yanni Ma
• Toward a caring government: Advancing ethical government public relations (2021) Chuqing Dong, Jordan Morehouse
• Public-company identity similarity and its influences on public reactions to CSA (2021) Hao Xu, Jisu Huh, Hyejoon Rim
• The role of media discourse and NGO advocacy for marginalized populations (2019) Daniela Dimitrova, Emel Ozdora Aksak
• Construction and validation of new scales of advocacy and activism (2019) Brooke Weberling McKeever, Robert McKeever, Minhee Choi
• Playing for mental health and social change (2019) Soyoon Kim, Queenie Jo-Yun Li
• Youth activism and media relations: Advocacy in the wake of the Parkland High School Shooting (2019) Erica Ciszek
• How and when should corporations engage in social issues (2019) Lucinda Austin, Barbara Gaither
• Antecedents and outcomes of corporate political advocacy among consumers (2019) Linda Hon, Leping You
• Employees as CSR Ambassadors: The role of scepticism (2013) Tom Watson, Anastasios Theofilou, Georgiana Grigore
• Examining the impact of advertising vs. public relations in consumer engagement (2013) Dustin Supa, Melissa Dodd
• The Values Basis of Public Response to Marketplace Advocacy and Effects on Environmental Attitudes (2012) Janas Sinclair, Barbara Miller
• The Great Fund Raiser: Arthur W. Page’s Role in the Evolution of Radio Free Europe (2010) Richard H. Cummings
• International Broadcasting and the Management of World Public Opinion (2007) Aziz Douai
• The Effect of Video News Release Attribution on Credibility and Risk Assessment (2007) Colleen Connolly-Ahern
• From Propaganda to Soft Power to Public Relations (2007) Kathy Fitzpatrick
• Measuring and Communicating the Social Impact of Nonprofit Organizations (2006) Michael Polonsky, Stacy Landreth Grau