Crisis information generation and spread: Examining the influence of traditional and social media (2014)

Lucinda Austin, Yan Jin

This study suggests that public relations professionals can enhance media relationships in times of crisis through providing more complete, timely and accurate information to media professionals. Through 40 in-depth interviews with media professionals (i.e., reporters, journalists, bloggers, etc.), we examined how these professionals define ethical crisis communication, how they engage stakeholders in crisis situations, and how these views differ from public relations practitioners’ views.

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