Navigating ethical frontiers in AI-driven advertising: A comprehensive study on guidelines, policies and practical implementation strategies (2024)
Rachel Esther Lim, Sujin Kim, Skye Cooley
With the sudden rise of AI technology and its tremendous effect on nearly everything, many areas of public communication have been slow to provide adequate ethical direction. In this project, the authors will identify available ethics training tools for advertising practitioners.
- Blog Post Page Center Blog: When AI speeds up advertising, ethical thinking can slow down — Unless you build for it
- Conference Presentation Continuing ethics education in journalism, public relations and advertising: AEJMC (2025)
- Blog Post Page Center Blog: Navigating the ethics of AI in advertising – Scholar Q&A with Rachel Esther Lim