Page Center Fellows Interviewed about "Branding"

Lee Ahern and George Anghelcev, both senior research fellows with the Arthur W. Page Center, were interviewed for a Daily Collegian article on Penn State University’s marketing and branding efforts. Check out what they—and Cindy Hall, leader of Penn State’s marketing efforts—had to say here: http://www.collegian.psu.edu/arts_and_entertainment/ps/article_708f3236-e91d-11e4-824d-cb46157619cb.html.