The role of deception in the context of brand endorsement of AI-backed versus human-backed virtual influencers (2025)
Garnering millions of followers, virtual influencers have become a prevalent piece of the ever-growing world of artificial intelligence. This project is examining the ethical considerations surrounding artificial influencers' development and how they interact with users.
- Blog Post Page Center Blog: Ethical implications of virtual influencers in advertising – Scholar Q&A with Nadine Walter