Combatting disinformation campaigns by harnessing the power of memes (2024)
Whether itβs an image, text or a video, a meme can be an alarmingly effective driver of disinformation. This project explores the use of memes β particularly humorous ones β as a strategy to combat disinformation campaigns. By leveraging cognitive dissonance theory, the authors aim to undermine and discredit bad actors who intentionally share disinformation.
- Blog Post Page Center Blog: Channeling the power of memes to combat disinformation β Scholar Q&A with Hye Jin Yoon